Have you seen the cute crowd of vegetables and fish around town? They represent the Marugoto Yamaguchi Campaign, which promotes produce, fish, and meats from Yamaguchi, fresh and safe enough for all citizens to consume. The campaign recognizes local produce and local consumption, less time from the field to your plate means not only better tasting food, but it helps the local economy. To know who grew, caught, and raised your food builds trust in the community as well. Marugoto Yamaguchi is not just about promoting, but appreciating the rich foods of Yamaguchi.
Here are some local delicacies that you may want to try during April-May when they are best:
Akada tomatoes: grown in the Akada region of Shimonoseki. Known for its sweet, fruity taste.
Natsumikan: Name is equivalent to summer oranges. First found in Nagato, mostly grown in Hagi. Sweet and sour, very juicy and fresh.
Mebaru: Fish red or black in color, usually served simmered.
Madai: eaten at celebratory occasions, known as the King of the Fish. Tastes best as sashimi, but eaten various ways； simmered, steamed, etc.
Akaebi (red shrimp): small in size (10 cm), mostly caught off the coast of Ube, Yamaguchi City (Aio), and Shunan.